Charlie:
“So let me ask you Bobby,” Charlie stated as he put his slice of pizza down on his plate, “Why did you name the company Stuff For Everyone® when you are selling only about 40 products?”
Bobby:
“Good question, Charlie,” Bobby said after he finished swallowing a month full of Coke. “While Stuff For Everyone® will, overtime, literally sell Stuff For Everyone®, I had to begin somewhere. As time goes on, we will add more categories and products,” he added while looking at Charlie. “For example, in about four or five months, if not sooner, we will be adding Republican Strong® and Democrat Strong® coffee mugs and hats to our Republican Strong® and Democrat Strong® portfolios. At this time, we will also be adding a holiday category.”
Susan:
Interrupting Bobby, Susan enthusiastically stated, “I can’t wait for this category. It will have subcategories for each of the major holidays.”
Karen:
“That should be interesting,” Karen injected. Turning her head to face Susan, Karen added, “Well, Susan, we all know how much you love Halloween and Christmas decorations.”
Susan:
“Exactly, Karen,” Susan replied. “Not only will we have a category of Halloween, but we’ll also have one for Christmas, Thanksgiving, Valentine’s Day and, of course, Mother’s and Father’s Day.”
Bobby:
“Sit tight, guys,” Bobby announced as he began to get up from the table. “Wait to you see our Christmas mug and plate,” he stated as he began to walk away from the table towards his office.
Susan:
“You guys are going to love this product,” Susan said. “I bet this will be our first million-unit product.”
Karen:
“I can’t wait to see this product,” Karen said as she sat patiently for Bobby to return with the product.
Bobby:
“You won’t have to wait that long,” Bobby called out as he emerged from his office with mug and plate in hand. “Before I show you the product,” Bobby began, “I need to explain the concept behind the product.”
Charlie:
“OK.”
Bobby:
“Remember when you were kids and every Christmas Eve your parents put by the fireplace a mug of hot chocolate and some cookies on a plate for Santa?
Karen:
“I remember that night perfectly because I knew Santa would come and bring us presents,” Karen injected.
Bobby:
“Exactly, Karen,” Bobby declared. Slowly removing the mug and plate from below the tablecloth, Bobby place each on the table. “Walla! He pronounced.”
Charlie:
“Brilliant, Bobby,” Charlie called out.
Karen:
“I love them,” Karen added with excitement, when she picked up the mug and read aloud, “Hot Cocoa For Santa.”
Susan:
“And we are going to put two single serve envelopes of our Sippity® hot cocoa mix from our Southwest Beverages® company in each mug,” Susan added.
Karen:
Returning the mug to the table, Karen then picked up the plate and read aloud, “Cookies for Santa.”
Charlie:
“Great idea, Bobby,” Charlie said.
Susan:
“Hold-on, Charlie,” Susan stated while interrupting Charlie. “These were my ideas,” she announced. “But to be fair, it was Bobby’s idea to place the adorable Santa’s face in the middle of each of the mug and plate.”
Karen:
“Adorable,” Karen stated referring to the Santa face in the middle of the plate. “How cute is he.”
Charlie:
“Well, Bobby, I think you, no, let me start over,” Charlie stated looking at Bobby and Susan. “Bobby,” he said, then emphasized, “and Susan, I think you are spot on with your concept for these two products.”
Karen:
“I agree with you Susan, you will sell a million of these Santa sets” Karen stated with enthusiasm. “Most likely every parent and grandparent in America will buy a set.”
Susan:
“That’s the idea,” Susan replied. “Now, let me clear the table so that we can continue showing you our Stuff For Everyone® website, which has more exciting products to come.”
To be continued tomorrow
Stuff For Everyone® Blog
Episode 5 of 9
Written by Bob Jenkins, Co-Founder and Chief Executive Officer, Stuff For Everyone®, a wholly owned subsidiary of Harper Jenkins Scobie Enterprises.